Here is my proposal for my story board project
The product that I’m going to advertise is Fitbar, my target audience would be kids around the age of 5 - 15 as it is
yummy and healthy and they don't really aware that there is a delicious yet healthy snack, as well as it could help
them feel full during their activities and could increase their motivation and also boost their energy at school.
Moreover, this could help them if they have a sweet tooth and if they eat an excessive amount of sugars as this
Fitbar can be a substitute for it and can increase a healthy lifestyle.
My advertising planning would start with 5 kids running around at the park. The sun is just out and they play tags from the morning, then hour by hour kids are starting to feel tired and pass out on the bench. One of the kids checks his watch and the time shows it is 6 pm. Then it shows again the one energetic kid that is still playing and running around with the same energy he gives from the start still running and playing around. It zooms out from the energetic kid running around and it shows that there are lots of fitbar packages scattered all over the playground, then zoom in to show the kid eating the fitbar snack.
Slogan: "Fuel your day with fitbar"
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