Statement of Intent

This is my statement of intent for my music video project

Reflection: Creating the Statement of Intent for my music video was a fun and exciting experience, especially because I got to brainstorm with my team. Collaborating and bouncing ideas off each other helped me shape the concept, from the genre and song choice to the target audience and star persona. We had a great time discussing how to engage our audience using different camera angles, colors, and fashion to express the character’s emotions. The process of planning the plot twist and deciding how to surprise the audience was particularly fun. It was amazing to see all our ideas come together.